Archive for July 24th, 2006


Nothing but Belgium Beer

What simply began as an online store in 1996 selling various import and domestic beers five years later became an online specialty store selling just Belgium beer. In Japan, online shopping is becoming more a part of the everyday lifestyle creating more demand for very specialized online shopping experiences such this Belgium beer store.

The site is set up so visitors can search for beer by taste, type, glass, brewery, region, and fruit and all listed beers have a picture or illustration and description to make it easy to navigate even for first time visitors unfamiliar with Belgian beer. The major part of the site’s success is due to this extra care that is put into the website including the newsletter and blog where the brewers are introduced, adding depth to the site’s products. Currently the site owner’s dedication to Belgium beer has attracted 1000 to 1500 orders a month and half are regular customers.

Featured Company - Asahi Spectra

Asahi SpectraAsahi Spectra supplies high-end optical filters and instruments for biomedical optics, fluorescence microscopy, Raman research, lasers, lithography and astronomy.

Our optical filters and instruments enhance the measurement capabilities of UV, VIS, and NIR ranges. We have developed our photonics tools for over 30 years, and are well known in Japan as one of the best optical solutions provider. We design, develop, and manufacture advanced interference filters as well as optical instruments.

For more information please refer to the Asahi Spectra website or send an inquiry.

When Tradition Meets Technology

Especially with the summer festival season at full swing, stores selling traditional Japanese festival clothing and accessories are working hard to utilize the web to expand their target markets. From traditional Japanese shirts and split toe socks worn for the summer festivals to decorations ranging from traditional to modern festival themed cell phone straps, one can find a wide range of items on these online stores.

The detailed product descriptions even for what are considered standard products for Japanese festivals such as the split toe socks are helping to boost sales. Clearly showing the online store’s strengths such as providing products that will help to make the customer’s festival a more unique experience, is what is also attracting more and more customers away from the well networked brick and mortar stores to these online stores.